May 11, 2026
Preview Deployments Weren't Built for This
Why preview URLs are excellent for frontends but often fall apart for multi-service apps, and why a shared local stack is often the better review workflow.
Blog
Essays on product feedback, local sharing, and developer workflows
Thoughts from building DemoTape and watching how people actually use unfinished software.
May 4, 2026
You're Not Validating Your Side Project. You're Just Building.
Why endless local iteration is not validation, and why even a few real sessions will teach you more than another month of polishing alone.
April 27, 2026
The "Works on My Machine" Tax
Why environment-specific bugs are expensive to investigate, easy to miss locally, and much faster to fix when you can replay the session.
April 20, 2026
Your Client Doesn't File Bug Reports
Why vague client complaints become actionable only when you can replay the session, inspect the viewport, and see what actually happened.
April 13, 2026
Sharing a Local App Shouldn't Require DevOps
Why showing a local multi-service app to one person should not require staging environments, tunnel hacks, or deployment work.
March 30, 2026
How "It Looks Great" Is the Worst Feedback You Can Get
Why polite reactions are low-signal and why watching real sessions gives much better product feedback.